100% Natural means good, right?
And certified organic is great, but who’s doing the certification and is there a watchdog for all this “green-washing” in the media?
The Forest Stewardship Council is one of the most prominant among a growing number of overseers who keep increasingly-bold marketers in line.
The FSC is a nonprofit organization that oversees the growing and eventual cutting of millions of acres of forests in 70 countries. Forests that follow the strict guidelines are certified by the council so builders know exactly where the wood is coming from and that it is coming from sustainable forests — think of it as the Good Housekeeping seal for well-managed forests.
Here are some links to help you learn more and, yes, we carry FSC-certified flooring in our showroom and are in the process of installing some right now!
http://www.msnbc.msn.com/id/21134540/vp/22931294#22931294
http://www.msnbc.msn.com/id/3032619/#24161563
http://www.thebostonchannel.com/environmental/14525943/detail.html
Tour of an FSC-certified forest in Oregon.
NBC4 On Going Green
http://www.fscus.org
Our Blog post listing FSC Criteria
We wish you the best as you do your part for the environment. If we can be of any assistance, don’t hesitate to email with your questions.
Chris
Christopher Moline
Residential Group Manager
Commercial Carpets of America
Alexandria Carpet One
Chris with Reina
Northern Virginia Flooring Bamboo Carpet Wood Tile Green LEED GBC and GSA 
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so helpful! keep it up.
Very informative. There is a lot of information out there… it’s just all over the place. Pays to know what you’re doing.